Saturday, August 31, 2013

CNN: South Korea's new refrigerator pants

American news network CNN depicts South Korean new fashion trend as quaint, "at least they're cool," it says.



The CNN feature says:
Like much of Northeast Asia, South Korea is enduring a massive heat wave -- the country nearly had a blackout Monday with power demand reaching record heights -- and South Koreans have been scrambling to keep cool as best they can.
Unlike, say, the past 20 fashion trends that all South Koreans embraced and discarded before anyone else knew they were a thing (neon skinny jeans, winged sneakers, lightning-bolt-shaped plastic earrings, platform Converses), the latest hottest fashion trend is based on the "cooling" functionality

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